Tuesday, December 11, 2007

Best Public Relation Officer Award- A tribute to Lt. Rajender Rao.

Recently a party was hosted by Harish Sharma at Hotel Knight, Connaught Place to celebrate 11 Birthday of his daughter Baby Iha Sharma and completion of his company H.S. Communication’s 11 years. On this auspicious occasion he announced "Rajender Rao Best PRO Award" on the name of Lt. Mr. Rajender Rao, a very good friend of him. This award is for the sweet remembrance and a tribute to Mr. Rajender Rao which will carry Rs. 50,000/- and a memento. Apart from this award he also announced another award that is "The Life Time Achievement Award in PR / Entertainment Journalism" which will carry Rs. 25,000/- and a memento. Award ceremony will take place in December of every year from 2008.
The jury for this award will be of four eminent persons from Bollywood and concern field. On this occasion Harish Sharma founder and M.D of H.S. Communication said, that we would love to have Actors Amir Khan and Ajay Devgan as Lt. Rajender Rao was closely associated with these actors.
H.S. Communication is a leading PR agency, especially in Delhi and North India. During this tenure of 11 years this company did PR for approx. more than 800 films. "H.S.Com did PR for almost all films of Lt. Mr. Rao in Delhi and North India, became a very good friend of mine in those 6-7 years, this award is a tribute to him. There are so many categories meant for award functions of Bollywood, though PR is also an Important and integral part of Film & Entertainment Industry there is no such category to felicitate people in this filed" it will be great if every award ceremony has Best PRO as a category, says Harish Sharma. Guests from & entertainment world like Harish Dhyani (CEO Moserbear Entertainment Division) & Singer Harshdeep came all along the way from Mumbai. "I am very much delighted when Singer Kailash Kher made a surprise visit to my home and wished my daughter Iha and me for common 11years celebration said Harish Sharma. Other guests at the party were Yoga Guru Suneel Singh, Olympian & Ex- Indian Hokey Team Captain Jagbir Singh and Selector UP Junior Cricket Team L. Tejwani, who are also the classmates of Harish Sharma at Sports College, Lucknow. Pop Singers Shankar Swahney, Dilbagh Singh, Kaptan Daadi, Jolly, Smriti Minocha, Actress Vani Tripathi, Cosmologist Bharati Taneja, Known Photographers Rohit Suri, Rohit Dhingra, Sanrangi Player Kamal Sabri, Santoor Player Abhay Sopori, Sitar Player Prateek Choudhury and senior journalists from media were present to congratulate. According to Harish Sharma, apart from PR H.S. Communication also started arranging film packages for Bollywood films, providing foreign locations with Bhojpuri film "Bhole Shankar" which is casting Manoj Tiwari and Mithun Chakravarti together for the first time. H.S. Communication is all set to organize a photograph exhibition in the midst of Jan-Feb 2008, interesting part of this exhibition will be that, the pictures of Indian Legends from Classical (Instrument, Vocal, Dancers), Singers, Actors, Comedians, Producers, Directors, Music Directors and other Technicians from Bollywood & Hollywood are from the data bank of H.S. Communication and photographs clicked by me, as I started my career as Photo Journalist. Apart from this, we will be releasing a book called "10 Years of Entertainment PR", a comprehensive collection of my experiences with film stars, media people during this journey.
Meenakshi Sharma
Iha Features.

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